Branding, or your identity

Build a strong and recognizable brand that inspires, builds trust, attracts customers, and solidifies your position in the market.

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A strong brand starts with branding

For over 16 years, we have been creating brands that tell authentic, distinctive stories. Using proven processes and methodologies, we uncover their uniqueness and identity. Our holistic approach ensures that your brand is recognizable, unique and memorable to your customers. We work with you every step of the way – from discovering your brand’s identity, to creating its communication language, to implementing a consistent visual identity system.

Create a brand foundation with a communications strategy that includes a mission, vision, look and feel and core values.

Increase brand awareness and build competitive advantage with unique identity and values.

Strengthen the consistency of communications by maintaining a unified message across all marketing channels.

Attract new customers by capturing their attention with effective and unique branding.

Increase the business and perceived value of your products or services, which can lead to higher margins and higher profits.

Strengthen customer loyalty by consistently developing branding, which makes audiences identify with the brand and return to it more often.

Branding workshops

Know the truth about your brand

Our branding workshops are the key to defining your brand. Through an engaging meeting, we will uncover the unique characteristics and potential that will set your brand apart from the competition. During the workshop, we focus on:

Definition of mission and vision: Key to the direction of your company.
Target audience analysis: Understanding customer needs and expectations.
Developing a unique identity: Creating a consistent image that appeals to customers’ emotions and loyalty.
Communication strategy: Effectively communicate your brand values, which increases brand recognition and boosts trust.

By taking advantage of our workshops, you will gain a deeper understanding of your business and specific tools to build a strong, recognizable and valued brand.

Branding
step by step

Branding workshops

During a branding workshop, we delve into the world of your brand, product and audience. It’s a time to explore its identity, values and aspirations together. The workshop is a space to talk about what defines your brand and what makes it stand out from the competition.

Analysis and conceptual work

At this stage we analyze all the data, study the market and the competition. We look for a narrative axis and a differentiator that will create a unique position for your brand.

Project scenarios

According to the project guidelines, we create scenarios for your brand that show different paths for visual and verbal communication.

Visual identity

After selecting a concept, we create a set of graphic materials that will represent your brand image, from logo to social media creation tools.

Implementation and further development

We support you during the implementation of branding into reality, from the preparation of appropriate formats, to education and support in the further development of the brand.

What will you receive under the project?

Free consultation

Policy document

You will receive a detailed strategy document that defines your brand’s mission, vision and values. It also includes an analysis of the market and competition, and defines key objectives and strategies for action.

Logo and its variants

We will create a unique logo and logotype that will be the basic element of your brand’s visual identity. You will receive different color and monochrome versions, adapted to different media and applications.

Key visual elements

We will develop consistent visual elements, such as colors, typography and graphics, which together create a harmonious visual identity. These elements will be key in building brand recognition.

Branding materials

We will design branding tools, including business cards, brochures, posters and banners. All materials will follow brand guidelines and support the brand image.

Sign book

You will receive a brand book, including all guidelines for the use of logos, colors, typography and other brand elements. The mark book will ensure the consistency of your brand image across all communication channels.

This is what they say about us

Learn about our customers’ feedback.

I have known IVN for over 10 years. During this time we have carried out many projects, from quick graphic orders, through visual identification for new brands, to websites. You could say that I have tested them thoroughly, and the basis for such a long cooperation was trust, mutual respect, and professionalism in action. Let’s add a sense of humor and a huge dose of creativity and we have a ready recipe for a business partner you can recommend with full conviction!

Anna Łopuch

Marketing Manager

We have been working with IVN for over 10 years. Together we have implemented key projects for our business in marketing and internet service. Their professionalism, efficient implementation of assumptions, and creativity make them a recommendable business partner. Thanks to them, we can be sure that our website works flawlessly.

Sławomir Włodek

CEO

We are cooperating nearly 12 years. Thanks to IVN’s professionalism our company reached a great position on the google and our web company image has an amazing feedback. I highly recommend their services as a tool and partner for business development.

Chiara Grella

Vicepresident

IVN is an irreplaceable and proven partner in building our brand. They take care of our social media, paid campaigns, and support websites. Creativity, professionalism, and effectiveness of actions make us recommend their services with full conviction.